The restaurant industry is one of the fastest-growing sectors in retail, with online food ordering becoming a dominant force. As technology evolves, customers now prioritize convenience, pushing restaurant owners to adopt online ordering solutions that streamline operations and enhance customer experiences.
The Rise of Online Ordering in the Restaurant Industry
- Online ordering now accounts for 6.6% of total restaurant orders, surpassing phone orders (5%).
- 25% of consumers have at least one restaurant app on their smartphone.
- The emergence of third-party delivery platforms has opened new revenue streams for small and medium-sized restaurants that previously lacked delivery capabilities.
However, while third-party platforms offer accessibility, they come at a cost—high commissions, reduced brand control, and dependency on external services. This is where white label restaurant software provides a superior alternative, allowing businesses to take control of their online ordering system at a fraction of the cost.
Why White Label Restaurant Software is in High Demand
Previously, setting up an online ordering system required significant investment, making it accessible only to large chains. Today, advancements in white label restaurant online ordering software have made it affordable and scalable for independent restaurants.
Key Benefits for Restaurants:
- Full control over branding, customer data, and promotions.
- No hefty commission fees imposed by third-party platforms.
- Seamless integration with existing restaurant operations.
For digital marketers, entrepreneurs, and restaurant consultants, becoming a white label restaurant software reseller presents an excellent business opportunity.
Low-Cost Entry: Start Your Business with Minimal Investment
One of the biggest advantages of white label reseller programs is the low barrier to entry. Unlike developing software from scratch, a reseller program allows you to:
- Sell a fully developed, market-ready product under your own brand.
- Set your own pricing and revenue model.
- Offer a scalable solution without worrying about development, maintenance, or technical support.
With a trusted white label partner like Restolabs, you can launch your reseller business with a small monthly subscription fee, covering software maintenance, updates, and customer support.
How to Succeed as a White Label Restaurant Software Reseller
- Choose the Right White Label Partner
- Ensure the software is user-friendly, mobile-optimized, and feature-rich.
- Look for robust customer support and ongoing updates.
- Select a partner that offers custom branding options and marketing materials.
- Target the Right Audience
- Independent restaurants that need a cost-effective online ordering solution.
- Multi-location restaurant owners looking for a centralized ordering system.
- Restaurant consultants and digital agencies wanting to expand their service offerings.
- Provide Value-Added Services
- Offer custom branding and integration with restaurant websites.
- Provide marketing services, such as SEO and social media management.
- Educate restaurant owners on how to drive direct orders and maximize revenue.
Measuring Success as a Reseller
Starting a reseller business can be challenging, but success is easy to track with a white label solution:
- Positive customer feedback and repeat business.
- Growth in monthly active users on your platform.
- Increase in subscriptions and revenue.
A Growing Market with Unlimited Potential
- 1+ million restaurant locations in the U.S. alone.
- 1.6 million new restaurant jobs projected by 2027.
- Online ordering sales expected to continue exponential growth.
With more restaurants looking to take control of their online presence and eliminate costly third-party commissions, now is the perfect time to enter the market as a white label restaurant software reseller.If you're ready to start your reseller journey, partner with Restolabs today and build a profitable business in the ever-expanding restaurant technology industry.
Restolabs in an online ordering software for restaurants, catering, food trucks and other food services. You can reach us at info@restolabs.com for any suggestions or queries. We also have a white label restaurant online ordering reseller program. If you are interested you can reach us here.